Web3 Growth Leader

Scaled t3rn from 0 to 95,000 users in 6 months, $3.7B bridged volume

I'm a growth leader in Web3 & AI. Expert in automation-driven growth systems, community building, and scaling crypto projects from zero to massive adoption.

Key Achievements

95,000
Users scaled in 6 months
$3.7B
Volume bridged
95%
Support automation
5-6x
Community growth

What I Do

🚀

Growth Marketing

Scaling Web3 projects through automation-first growth systems, user acquisition, and retention optimization.

🌟

Community Building

Designing community as product with ambassador programs, creator flywheels, and authentic engagement strategies.

🤖

Automation & AI

Building AI-powered support systems and marketing automation that scales efficiently while maintaining quality.

Experience

2023 - 2024

Head of Growth & Marketing

t3rn

Led growth from 0 to 95,000 users in 6 months. Built automation-first growth systems, managed community programs, and scaled cross-chain bridging adoption to $3.7B volume. Implemented AI-powered support automation handling 95% of tickets.

2021 - 2023

Growth Marketing Consultant

Web3 & AI Projects

Helped various Web3 startups scale their user acquisition and retention through automated growth systems, community building, and data-driven optimization strategies.

My Approach

1

Technical + Emotional Narratives

Nail both the technical excellence and emotional storytelling that connects with users and drives adoption.

2

Community as Product

Design community programs that turn TOFU users into filtered contributors and eventually ambassadors.

3

Automation-First Growth

Build systems that scale efficiently - from AI support desks to automated onboarding flows.

4

Data-Driven Optimization

Focus on real metrics that matter - successful transactions, retention, and quality user engagement.

Let's talk about scaling your Web3 project

Open to Head of Growth / Growth Lead roles in crypto & AI.

Gino Winnefeld